Neverfail Names EMEA Channel Director

New Position to Focus Exclusively on Channel Relationships

AUSTIN, Texas – July  16, 2007  – The Neverfail Group (Neverfail), a leading global software company providing both a high availability solution and disaster recovery software, today announced the appointment of Richard Ruddlesden to a new company position as EMEA Channel Director. Ruddlesden has served in a variety of channel and sales positions in the UK during the past 20 years. He will work closely with Nick Harmer, VP of Channel and Sales Development, to extend the company’s channel focus and partner relationships.

Most recently, Ruddlesden was EMEA Channel Sales Director for Tideway Systems Ltd. where he was instrumental in establishing success across continental Europe. Prior to that time, he worked as a regional Sales Director for Quantum Corporation where his region achieved unparalleled revenue growth.
 
Previously, Ruddlesden worked for Veritas for four years as the Enterprise Channel Sales Manager. In addition, Ruddlesden also has served in a variety of sales roles with various companies including Seagate Software Ltd., Palindrome Corporation, Symantec Corporation, Pegasus Software and GEC Avionics.

“Our continued growth and momentum makes now an ideal time to appoint Richard to this new position,” said Peter Parker, Neverfail Group CEO. “The channel will continue to be strategically significant to us as we continue to exceed revenue growth year-over-year.”

About Neverfail

Neverfail is a leading global software company providing affordable data protection, high availability, and disaster recovery solutions focused on keeping users productive. Neverfail's software solutions enable users to remain continuously connected to the live software application irrespective of hardware, software, operating system, or network failures. Neverfail's mission of eliminating application downtime for the end user delivers the assurance of business continuity, removes the commercial and IT management costs associated with system downtime and enables the more productive use of IT resources.
More information can be found at www.neverfailgroup.com.

For further information, please contact:

Neverfail

North America

Heather Fisher
Neverfail
Tel: (512) 327-5777 ext. 1905
Cell: (832) 381-6848
Email: hfisher@neverfailgroup.com

Beth Andrix Monaghan
InkHouse
Tel: (781) 916-9090 x801
Email: neverfail@inkhousepr.com

UK

Sarah Hoyle
Neverfail
Tel: +44 (0) 870 777 1500
Cell: +44 (0) 791 224 1378
Email: shoyle@neverfailgroup.com

Lauren Drapala
AxiCom
Tel: +44 (0) 208 392 4054
Cell: +44 (0) 772 576 1451
Email: lauren.drapala@axicom.com

Neverfail is a trademark of Neverfail Group Limited. All other trademarks, including Microsoft, Windows, and Exchange, are trademarks of their respective companies. Copyright © 2008 Neverfail Group Ltd. All rights reserved. No part of this publication may be reproduced, transmitted, transcribed, or translated into any language or computer language, in any form or by any means without prior express, written consent of Neverfail Group Limited.

Copyright © 2008 Neverfail Ltd. All rights reserved.